Speaker 1 0:00

Hey, it's Melanie Petro and I am in San Diego at a conference on facial plastic surgery. Alyson today, just some different talks. One being on quote marketing and I guess I'm really growing to hate that word because I guess I just call it conjures up this idea of like a vanilla ice cream cone with like no sprinkles. It's not even a cone. It's just like sitting on a napkin. Just this bland idea that if it's almost like to me I guess it makes me feel like there is such a lack of regard for who people are. I think if I hear separate your personal page from your business page one more time. I mean I really could just like throw something at someone. You just want to wake people up sometimes. I mean people want that connection. They want, I do. I mean I don't, I think that who you are is who you are and I think it comes out like I'm thinking of sweat and it is gross but like sweat and somebody that really sweats , like it doesn't just come out a little bit. You know what I mean? I mean, it's like hot yoga kind of sweat you. Someone is who they are and they will show you over and over again, whether it's a personal life or how they treat you as a patient, as a friend. I don't distinguish it. And I think there are so many choices in who you choose. I think you'd want to know. I think you want the choice. I think you deserve the choice. And I think we all do.

Speaker 2 2:08

And

Speaker 1 2:09

it just makes you think about, makes me think about creativity because I love fashion and I love how Alexander McQueen made these dramatic shows. I love the watch and fashion week. I just think it's the coolest thing. And I think the connection between everything that's creative and beautiful is somehow pushed away. Almost like, you know , uh , I won't pretend like I can't relate to this, but you know, just that insecure little girl with a boyfriend that tells her when it's time to be quiet. It's like always asking permission. And you've got these two fields. I mean to me, facial facial, plastic surgery, injections, any time I touch or even look at someone's face, it's art, the lights, the shadows, the way they turn, the way they talk. It's a , it's creative and it's, it's a vision that you see

Speaker 2 3:33

and

Speaker 1 3:35

when you look at, when I look at someone, I see a vision of how they could accent their very best features with a little fluff here or there. Then you learn to trust that vision and I think that's when you get just really confident about yourself and in what you do and it's, it feels liberating because it doesn't matter who's talking or who's maybe talking about another thing or something else they think is great. You don't get swayed. It's like somehow your feet get planted so firmly in the ground that that's when your art, that's when you're abilities. That's when things really just, it's like your wings spread and you fly and it's no different than an architect. Any type of artists, really any type of person. When you get really secure and really confident about what you do about who you are and if they're related. I think it just creates a piece that there's no other way to get. I think as a creative person like, ah , we'll see someone and it creates this image in my head of what the vision is and how they're going to be. It's almost like a face is a piece of clay to me and that can move it a certain way based on the skin, based on the ligaments, based on the anatomy, and ultimately there comes this point where you know it by heart. It's , I don't know if y'all remember that. Maybe a little princess where she says that my heart will go to your heart. She is , I know him by heart. That was really sad. Maybe don't watch it. Well , you can watch part of it. I don't watch them , but it's, I think that's what it is. I think there's a certain number of times, maybe it's the same thing is when you learn to ride a bike, I mean there's just a certain number of times you do something and all of a sudden it's, it's a part of your soul. It's like the confidence that you gain when you see something and then watch it come to life so many times is unstoppable. I'm not going to say you can't always be me . You can always sent them. We'll throw you something in life. We'll have, I mean life is always evolving and we're always evolving. And what if we stopped recreating ourselves? I mean, what would we be? I don't think that would be very much fun, but I do think that learning to trust your vision, learning to trust what you see, learning to honor it and respect it and then the confidence to know that it's, it's good is something that truly allows you to , to fly. I think that there's creativity everywhere. I mean, when you look at dancers, when you look at makeup artists, it's everywhere and

Speaker 2 7:29

wow ,

Speaker 1 7:31

Oh really? The whole world is full of artist and that's what makes it beautiful.

Speaker 2 7:37

There

Speaker 1 7:38

different roles to be played in it,

Speaker 2 7:41

but

Speaker 1 7:43

sometimes it seems like people try to separate things. I guess this all come in from social media. Someone saying you put this on Snapchat and this on Instagram and but be real well, how is that like how has no one likes standing up saying that makes no sense because it doesn't, and maybe it's different for me, but if I sat there and wrote an outline of what I was gonna say, if I even knew I was gonna do it,

Speaker 2 8:12

okay .

Speaker 1 8:13

It would consume my day. Like my thoughts would be on my words instead of on absorbing everything that happens in the day. All the ways that I see beauty, that shape where I am at the end of the day because I don't have to think about it. It doesn't matter where I am. It's all I see. Whether it's flowers or trees or just the way a shadow falls in front of a light behind a picture that makes a different color or a picture you take through glass, like angles, lights, shadows. It's always my mind goes. I mean, I can hardly keep up with it, but if I stifled that with the idea that I was trying to write something to say where I was feeling, I don't know that I would feel anything. I'm not saying everybody's like that, but I think rigidity and structure, although in some ways it's great. I don't know that that ever feel like it's authentic. Like if I see some video of somebody just standing there, I'm sure it sounds better and I'm sure that beavers aren't going off and doors aren't being opened and phones aren't ringing. But part of that is just how you know it's real.

Speaker 2 9:41

I mean, [inaudible]

Speaker 1 9:43

my grandmother, and I'm sure everybody's grandmother says like you [inaudible] it just seems when things seem too good to be true, they usually are

Speaker 2 9:53

okay .

Speaker 1 9:55

I guess it reminds me of like those smart dresses we used to have to wear on Easter and I hated him so bad. You know where he like you're in this dress and there's this Lacy collar around your neck and you can't move your arms. One time I just went and got in the bathtub. My mom, my poor mom. I still remember how good it felt. But that's, that's the way sometimes I feel.

Speaker 2 10:26

And um ,

Speaker 1 10:29

I think we're all that way. Thus what's mean today, listen to somebody talk like that . He just looked like giant vanilla ice cream cone to me.

Speaker 2 10:38

Okay .

Speaker 1 10:39

I mean, how can you tell someone to be real but be different? I mean, when you, when I go to Snapchat, it's like, it can be like some truth or dare question as something fun. And it's the idea that you're sharing and that you're connecting. And I don't know that there's any more powerful feeling in the world than truly connecting. And once you do the confidence that comes from it, just from the acceptance from the , um , when you see other people honor your art, I think you honor it even more. And then there comes a point where you, you know that you're right where you're supposed to be. You know that you're in your role

Speaker 2 11:34

and

Speaker 1 11:35

even though you're going to renew yourself, you're going to look for new things.

Speaker 2 11:40

Okay ? It's there and yet never stops

Speaker 1 11:54

because creativity doesn't stop. And you distract yourself and disrupt yourself over and over and over again. Thinking of new ideas, thinking of a new way to do something, thinking of something you want to show. They get to something you want to teach. And it's intense, but it's, it's magical. And it's like so many other things in life where you [inaudible] have to really figure out who you are and stand up for yourself.

Speaker 2 12:35

Okay .

Speaker 1 12:36

And I don't know that it's, there's so many great books out there, but when you truly connect with someone, it's, it's kinda like done. You know, I always go back to this memory of one of my dearest friends, my soulmate and her child has left to go with her father. And she cried at the door and I went through the same thing and I was like, tell me it gets better. And she said, no, it never gets better. Well, what are we going to do? And she said, well, we're going to have each other and we understand. And when you find people that understand you, no matter what it is. And maybe to me it's social media because you're casting a wider net and then weird. I mean, but it's is that connection, it's being truly vulnerable and it's people being able to see who you are and even if they don't like you, isn't that even better? Like there plenty of people that don't like me and don't agree with the way I share things, but there's only so much to see that someone can take in life until it just becomes this overwhelming, really pushy intensity about stopping my part, making sure that the women of the world, no where I know that they, maybe you're , they're deceived one last time and y'all, I just can't tell you like that makes me feel

Speaker 2 14:52

[inaudible]

Speaker 1 14:53

better than anything I can think of in the world. To think that maybe one person would have the confidence and the trust in themselves and the knowledge to not let somebody hurt them. And I don't think it just applies to bad Botox or a bad facelift because once you conquer that, it starts to come out everywhere.

Speaker 2 15:22

[inaudible] .

Speaker 1 15:23

Once you stop letting people push you down or belittle what you believe, it's not just your relationships that change, it's your everything and all of a sudden you feel free , free to explore , free to be disrupted by your own mind, free to renew and

Speaker 2 15:59

[inaudible]

Speaker 1 16:00

creatively look at the world, the limitations and the, they just melt away. And I don't think there should ever be someone that tells anyone this is how you market

Speaker 2 16:24

[inaudible]

Speaker 1 16:24

because I don't think you market . I think it's deceptive. I think you stand up, you say what you do, you say who you are and you attract people that are going to be comfortable with you and that are gonna trust you. I mean, it's a relationship just like anything else. I mean, don't you wish all the people in your life that have you believed or trusted would have just stood up from the start and told you who they are and what they believe? Now we might not have believed him , but it just seems like such a cleaner way to live. It's like distilled water versus muddy Lake, but it also seems only fair, not just from some wine with a knife or a needle, but from anyone. I mean from the dry cleaners to the blowdry bar. If everyone just took the time to intentionally understand what's most important to them in the world and then would share it like it's so much easier. Like I would've probably been through eight less dry cleaners, you know? Because the truth is you can't separate personal from business. You don't need two Instagram pages. It's like you're going to put all your personal stuff over here and then put all your business stuff over here. But it's a relationship and relationships don't just have one way conversations of colorful quotes being thrown at you. It's not real. It's not authentic. It's not from your heart, it's not who you are. And I think the only way you get back, which you really what we all crave out of life, it's to share who you are and let those that it resonate with resonates with come to you. Whether it's in friendships or dry cleaning. Anyway, so mint San Diego, it's cool. Hotel and this great meeting. Obviously I didn't like one lecture today and there all these books on the wall and it's just amazing how much, how many things overlap. I mean, just looking at the, I've been watching fashion week and the girl, the Chanel girls Chelseaa , she like jumped up on stage and Gigi had dead like got her off.

Speaker 2 19:44

Okay .

Speaker 1 19:46

She really wasn't walking straight . She kind of looked like a shell model. She just kind of hijacked. I'm like the Fiji water girl.

Speaker 2 19:57

[inaudible]

Speaker 1 19:57

anyway, I'm thinking of clothes . I want to design now. It's so fun when you get in your way, get out of your own way and let yourself think. It's just everywhere you turn, there's something exciting and beautiful and there's some creative thought of something really cool you went to. Dave makes you feel alive and you might as well, you know, it's good feeling. We'll hope y'all have a great night and find your palette . Paint your personality, paint your life.

Speaker 2 20:51

[inaudible] .